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Apr 27, 2020

How can I improve my LinkedIn profile?

Should I post something to my LinkedIn profile every day? Do I add people I have never met? And should I accept invitations from people I don't really know? One of Scandinavia's leading experts on LinkedIn profiles, Christoffer Bertilsson, hosted a webinar about how to improve your LinkedIn profile at our Epicenter Digital platform. Through the webinar he came up with some really interestin...
Apr 21, 2020

How rapid experimentation can help you survive and thrive in these challenging times

We truly live in interesting times. For fans of Nassim Taleb, it’s like we’re living through two of his books: the black swan and antifragile. Black swan events are unpredictable and unprecedented and shake the global economic machine to its core. Some could argue that the Coronavirus pandemic is exactly that. Being antifragile means that an organism actually gets stronger from stress. For exa...
Apr 16, 2020

Marketing Automation – give your marketing team superpowers

marketing automation with adnika All of us are experiencing a crisis. There are however, good ways to deal with this current situation. To have a curious mind and keep on learning is one of them. Also taking the opportunity to review your software and systems is both productive and good. Obviously, after the crisis is over, the world will have changed. The question comes down to; are you equipped for this change? You've pr...
Apr 5, 2020

Communication in times of crisis

What is appropriate to communicate in times of crisis? The question keeps popping up and many B2B marketers are today faced with the same challenge. Pretending like nothing has happened doesn’t exactly seem like the way to go, but just shutting all marketing down doesn’t either. To get some clarity in this question, we have turned to some really good friends within the Epicenter community. B2B...
Apr 5, 2020

Six tips to succeed with virtual meetings

Covid 19 specific communication Do you ever mute your microphone and secretly read your mail during Skype meetings? Are you one of those who wait as long as possible, hoping some of the other participants will say something when a question is asked? Communication trainer Hanne Lindbæk from Ergo;Ego shares six tips to break old habits and succeed with virtual meetings. 1. GET INVOLVED! Hanne's first advice is to be invo...
Apr 4, 2020

How to survive Corona as a startup

The outbreak of the Coronavirus has not exactly been good news for startup companies across the world. These are difficult times and the upcoming weeks and months will tell us more about which businesses will make it. Many startups find themselves in the midst of a defining moment and what they choose to do, or not do will have a huge impact on their future. Within the Epicenter community, ...
Apr 3, 2020

What is a growth lab and how does it help me scale my business?

Starting a business is hard work. Scaling a business on the other hand, is really hard work. Statistics show that only 3 out of 10 startups are in business after five years. Why is it so few that survive their own business model, and what does it really take to scale a business? Many startups would agree that the answer is capital. It would probably help solve many short term pains. Ho...
Mar 27, 2020

How to do home video conference the right way

Video conferencing can be a lot trickier than one would initially think. It's more than just sitting down in front of your screen and talking, it's all about the light, the audio, and the background setting. But don't fear! Below are 7 excellent tips on how to really get it right, so that your information reaches the audience in the right way. Stay focused, stay creative and stay curious - ...
Mar 15, 2020

How to work efficient from home?

How to work efficient from home? In times when working from home is the new normal, what measures should we do to make sure efficiency runs as normal? Even when the dining room table makes the new office? Here are five simple, yet effective advice to get there! 1. Create a schedule When the distance you walk from breakfast to work desk is below five meters, it is easy to get out o...
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