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Adrian McDonald

Adrian is an experienced organisational leader with 20+ years’ sales & marketing experience (B2B and B2C) in media & technology, hospitality and sports industries. A strong background with expertise in general management, digital marketing & advertising, communications, business development and strategy, and product launches. His professional experience spans various markets including Australia, UK, Western Europe, and the Nordics. Adrian e draws energy and inspiration from leading people & teams, learning about technology, following & helping start-ups, and taking on challenges which involve innovation & creativity.

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